The Reserve at Hot Springs
Catherine’s Landing
Courtyard by Marriott
About the Project
As the destination marketing organization responsible for attracting conventions, families, and travelers to Hot Springs, Visit Hot Springs' mission is to highlight the wide range of attractions and activities available to visitors.
While Hot Springs has long held a reputation for being an ideal daytime destination to visit, recent efforts have shifted toward promoting more overnight stays.
With the positive public reception of Feast Mode, SixtyOne Celsius proposed a similar series that would highlight the variety of lodging options available in the area.
Checkin' Inn videos are produced at no cost to the businesses and proprietors are encouraged to escort viewers on a 90-second tour of their facility.
The first video in the series was published in January of 2020 and featured the newly renovated Hotel Hale in historic downtown Hot Springs.
From treehouses and campgrounds to lakeside B&Bs and large-scale hotels, Checkin' Inn has given vacation planners a glimpse at the wide range of overnight options available in the popular Arkansas destination.
The series has also allowed business owners the opportunity to highlight the unique features, amenities, services, and history awaiting each of their guests.
Project Objectives
- Developed name, concept, and logo for video series
- Worked with the client in identifying prospective businesses
- Produced video on location and edited all video in-house
- Provided sound editing and music